COVID-19 has forced fitness business owners worldwide to shut the doors of their premises. Although your fitness community moves with live-stream classes and pre-recorded workouts, a private, virtual session is still better to strengthen a client-trainer relationship and provide a much-needed dose of accountability.
Virtual Platforms Are Helping Fitness Businesses Survive
Fitness businesses can use this platform to offer their services online in live stream sessions and on-demand videos. It also allows members to pay using a credit card.
Amid the global pandemic, people are seeking connection more than ever. Private workout sessions allow the client and trainer to come together, customize programming, and work towards individual fitness goals.
Private virtual sessions may benefit some clients more than others. Encouraging one-on-one virtual sessions are good when:
- You have clients that want personal attention, which they cannot have in virtual group workout sessions.
- A client wants to master a movement or set of movements that require special attention from the trainer to see their form.
- A client is injured, pregnant, or suffering from a condition that requires modified exercises with special attention and care.
- Some clients want customized workout plans.
- Clients need help with goal setting and are looking for extra accountability from their instructor.
- Clients hope to take their workouts to a more advanced level.
You have now learned how many types of virtual private clients you might get. Now you should advertise your new fitness services and, most importantly, keep each client coming back by providing an extraordinary experience.
Here are some ways:
1. Promote Your One-On-One Virtual Sessions
You can add a section on your website, post on social media, and email your new or updated workout services to your whole community. Your current one-on-one clients would be glad to know that they can continue their journey with you in a new way, and those seeking a more customized approach to exercise would appreciate the option.
2. Come Up With An Introductory Offer
Make your private sessions easy to try. To do this, you can bundle the first few sessions at a discounted rate. This is a great way to get clients to try your service if you have never offered private one-on-one sessions before.
3. Ask Your Client To Complete An Intake Form
When a client is interested in your service, send them a detailed intake form to fill before their initial consultation. Your form should include questions like:
Do you take any medications?
What is your current fitness routine?
What is your profession? What does your day-to-day look like?
Are there any current or previous injuries that you have?
What kind of fitness equipment is there at your home?
Are there any pre-existing conditions that you have?
4. Ensure Your Liability Waiver Form is Signed
A liability waiver is essential, along with a detailed intake form. Therefore, you should consult your legal counsel to confirm that your liability waiver covers training outside of your facility, including a client’s home.
5. Initial Consultation is Essential
In-person or not, it is essential to first thoroughly discuss your client's needs and goals for one-on-one training with an initial fitness session. You would also have to check their current fitness level. To get an idea about their strength, balance, and flexibility, you might want the client to perform a movement assessment.
All this information and assessment are the requirements for creating a customized program that makes sense for them.
6. Help Your Client Set Up Their Space
Walk your client through proper set-up before they begin. Tell them to clear space with good lighting and set their device — phone, computer, or tablet — far back enough so that it can show their entire body to you while they exercise.
7. Provide Your Client With The Required Equipment
Fitness equipment may or may not be required, depending on your client’s goals and your style of training. The client’s intake form would provide you with information on what kind of exercise equipment they have at home. You can rent or sell your client the required equipment they don’t have access to.
8. Ask Right Questions
You cannot provide hand-on adjustments during a virtual workout session. Therefore, you have to find the right questions to ask when a client is doing an exercise.
For instance, when a client is doing a pushup, ask them: “Do you feel stress or pain in your shoulders?”
In this way, your client would learn to understand what is right and wrong in a movement and their body by feeling it for themselves throughout the workout. In other words, asking the right questions can boost your client’s body awareness.
9. Use Live-Streamed or On-Demand Classes to Supplement Your Sessions
There may be clients who want to work out with you individually and daily. If that is not the case, you should give them access to your live-streamed and pre-recorded workout classes. This would allow them to exercise on days you are not working together.
Moreover, your clients would receive the added benefit of working out in a group. However, it is important to provide any necessary modifications ahead of time to keep your client(s) safe.
10. Out a Schedule That Works Best For Your Client
Virtual workout sessions allow a great opportunity to offer convenience to your clients. Therefore, use the revised schedule to your advantage. You should occasionally ask your client if their availability has changed and what could be the best time for them to join you for a workout.
Even if people are at home more often now, they may still be occupied during the day working remotely or helping children with the additional workload from school during this period.
If your client’s schedule is static, ask whether they want to have the same time each week or if they want to vary up the times depending on what is going on that week. It would help if you were mindful and flexible of ongoing changes, as many people have had changes to their daily routines because of the pandemic.
11. Make Your Client Feel Relaxed and Comfortable
Although many of us might be more relaxed at home, some people may not feel comfortable working out at home.
There could be many reasons for this.
Your client might feel self-conscious exercising in front of family or roommates. Or maybe there is no big enough space available to complete all the workouts they want to. Whatever the reason, sometimes, clients choose to keep fitness separate from their home life for valid reasons.
If you have any such client, you should take time and care to boost their comfort during the session. It would be best if you did not rush into the workout. You can ask them questions like what’s going on in their life and learn about their routine, lifestyle, and goals.
If your client is new to one-on-one training, explain each part of the process well to them to know what to expect.
Conclusion — One-on-One Virtual Sessions Can Be Fun
This period has brought the chance for you to get creative, have fun, and help your client by providing guidance. One-on-one virtual sessions would allow you to know your client intimately and develop a unique bond. One-on-one virtual sessions would be far more than just workouts.