The Art of Customer-Centric Artificial Intelligence

Atif M.
5 min readJul 29, 2021

Everybody accepts that your revenue and competitive survival depends on how much you value your customer. However, it hasn’t always been that way. Bad customer experience has become the reliable fuel of stand-up comedy, but on a serious note, it stands to spoil a full 30% of digital business projects, according to Gartner. AI customer service is progressing in the AI industry to offer customers an exceptional customer experience.

None of us wants to feel the impact of that prediction. What exactly a business should do to achieve customer-centricity and enhance customer experience? Simply, you must excel at every interaction the customer has with your company, according to Olive Huang, Research Director at Gartner, quoted in a Smarter with Gartner article written by Laurence Goasduff.

What is Artificial Intelligence?

In a nutshell, artificial intelligence (AI) is a technology that is meant to imitate human psychology and intelligence. It is a computer science field focused on creating machines that seem like they possess human intelligence. We call these machines’ intelligence “artificial” because humans create it, and it does not exist naturally.

Technology, by delivering innovations has empowered customers, users, and employees as never before. They are…

--

--

Atif M.

CEO @ Inqline — inqline.com l AI Hub events l Hosting 30-hours data science hackathons l Philanthropist l World Traveler l Athlete