Member-only story
Do you have your own fitness business? What challenges have you been facing because of the global pandemic? The coronavirus pandemic has greatly impacted almost all industries worldwide, and the fitness industry is no exception.
For many, exercising at a gym or studio wasn’t even an option in 2020. Therefore, many began exploring the at-home fitness options and found more comfort and convenience with one or a few of them. As a result, many do not plan to renew their gym membership even after the pandemic.
It is almost a year now since fitness businesses worldwide ventured into virtual fitness for the first time due to COVID-19. It has been a wild ride of testing cameras and microphones, adjusting lighting, and learning how to serve your members when you cannot be with them.
The Rise of Digital Fitness
The already popular virtual fitness platforms became a norm in 2020 when governments worldwide imposed lockdown and restrictions that closed all fitness studios and gyms' doors for a long period. As a result, virtual fitness platforms became the only way for fitness businesses to survive during this period.
A virtual fitness platform allows you to offer your fitness services in the form of live stream sessions and recorded workout…
