5 Ways To Optimize Your Customers’ Win-Back Strategy
Published in
4 min readAug 8, 2019
In the world of demanding customers and fiercely competitive brands, customers switch between the options the moment they realize that a brand is not maximizing their satisfaction. It has now become absolutely critical for companies to win back the lost customers as acquiring new ones can cost five times more. There can be numerous reasons behind high customer churn, and the managers need to analyze…